‘170만원 지원’ 카드 내세운 테슬라, 2분기도 판매 선두 지키나

Tesla's aggressive self-funded subsidy strategy in Korea highlights a shift where manufacturers take direct financial responsibility to counter fluctuating government incentives and maintain market dominance. This move, combined with the introduction of comfort-oriented variants like Model Y L, demonstrates Tesla's commitment to securing long-term leadership in the competitive Korean EV landscape despite macroeconomic uncertainties.