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한국 e스포츠, 글로벌 OTT 타고 확산... 디즈니+ 'ECA 2026' 중계 맡는다

Why it matters

Disney+ partnering with Korea's esports association to broadcast the ECA 2026 tournament marks a significant shift in how regional esports championships reach global audiences through mainstream streaming platforms. This collaboration signals growing recognition of esports' commercial potential and cultural relevance, potentially accelerating the sport's globalization beyond traditional gaming-focused broadcasters. The partnership could establish a template for how international tournaments gain worldwide visibility and influence viewership patterns for future esports competitions.

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