[증권사 ISA 전쟁]⑦ 신한證, 디지털 WM 전환 '승부수'

The shift in the ISA market from traditional tax-saving accounts to active investment platforms reflects a broader Digital Wealth Management transformation where customer retention within digital ecosystems is paramount. Shinhan Securities' focus on platform-centric strategies highlights the industry's move toward integrated financial services that bridge direct investing in overseas ETFs with long-term retirement planning.