인디 브랜드는 한국콜마엔 날개, 연우엔 숙제…K뷰티 호황의 '온도차'

The K-beauty indie brand boom exposes a critical supply chain mismatch: while fast-moving indie brands fuel ODM manufacturers' growth through rapid development cycles, traditional packaging suppliers struggle to transition from mass production to high-mix, low-volume models. This structural tension reveals that vertical integration alone cannot guarantee competitive advantage without the operational agility to serve fundamentally different customer archetypes.