[이내찬교수의 광고로 보는 통신역사] <55> PC 시장의 흥망성쇠

The article documents Korea's PC industry transition from a thriving mid-market ecosystem centered at Yongsan Electronics to consolidation under Samsung and LG, driven by the 1997 IMF crisis. Companies like Sambo Computer and Sejin Computer pioneered consumer protection strategies such as fixed pricing and education to combat market abuses, but ultimately could not survive systemic economic shocks and large conglomerate competition. This case study reveals the inherent vulnerability of mid-sized enterprises when facing macroeconomic crises and market consolidation.