우리가 좋아하는 모든 것은 심리전(psyop)인가?

Marketing firms are systematizing the manipulation of online culture through automated fake-account networks, making it impossible for consumers to distinguish genuine trends from manufactured ones on algorithm-driven platforms like TikTok. The Chaotic Good case exemplifies how music, fashion, and entertainment industries increasingly employ 'psyop' tactics that blur the line between authentic popularity and coordinated campaigns. As these practices become normalized, the burden of verification shifts entirely to audiences, echoing concerns about the 'Dead Internet Theory.'