소프트웨어가 헤드리스로 가는가?

As AI agents bypass user interfaces and directly access data through APIs, the competitive moats protecting traditional SaaS platforms like Salesforce—rooted in UI familiarity and workflow lock-in—are rapidly eroding. Future competitive advantage will shift from interface design to data layer defensibility, requiring focus on data models, compliance frameworks, network effects, and real-world execution capabilities rather than user habit.