삼성·샤오미도 가세…판 커지는 오픈형 이어폰 시장

Samsung and Xiaomi's entry into the open-ear earbud market signals a major shift in consumer audio preferences toward ambient-aware, comfort-focused solutions. With air-conduction technology addressing previous quality concerns from bone-conduction alternatives, the global market is poised to grow from $3.8B to $4.2B, driven by increasing demand from sports and outdoor enthusiasts.