배그 e스포츠 흥행 잇는다…크래프톤, 'PNC2026 in 서울' 개최

PUBG's PNC2026 international esports tournament achieved sold-out status within 10 minutes and record viewership (880k concurrent viewers), signaling strong global momentum for the franchise. Krafton's expansion strategy beyond gaming into cultural events and fan engagement demonstrates how mature gaming IPs sustain long-term relevance. This success validates esports as mainstream entertainment and positions PUBG as a durable cultural asset with enduring competitive advantage.