[단독]네이버웹툰, 컷츠 유료화 박차…영상 유료재화 ‘캔디’ 6월 출시

Naver Webtoon's introduction of 'Candy,' a dedicated in-app currency for its short-form animation service Cuts, signals a strategic shift from webtoon-centric to video-inclusive monetization. The separate payment system addresses distinct regulatory and tax classifications for video content, creating a more systematic revenue structure that directly links creator compensation to user payments. This comprehensive transformation reflects the company's broader strategy to expand IP adaptation ecosystems and compete in the growing OTT market.