넥슨 강대현 "크아 종료해도 IP 이어가…새 방식 구상중"[NDC26]

Nexon is redefining legacy game IP management by retiring Crazy Arcade's service while preserving the franchise through innovative new formats—an approach mirroring successful models like Maple World. This strategy reflects a broader industry shift where discontinued games no longer mean the end of beloved franchises, as publishers leverage IP continuity to sustain player communities and monetization across diverse platforms.