국민 10명 중 4명 “생성형AI 사용”

South Korea's generative AI adoption rate surged from 33.3% to 44.5% within a year, with ChatGPT dominating at 41.8% market share and 54.7% of users trusting AI-generated outputs. This explosive growth highlights a crucial business opportunity alongside a governance imperative: rapid mainstream adoption of AI without robust safeguards risks eroding consumer trust and public confidence. Korea's adoption trajectory—faster than most developed economies—demonstrates that tech-advanced nations are racing to integrate AI, making transparent, fair AI governance increasingly critical for long-term sustainability.