검색 엔진의 쇠퇴는 기회다

Search engine quality degradation is pushing users toward hyperlink-based discovery and personal curation, challenging the dominance of algorithmic search and presenting an opportunity to reclaim web decentralization. The failures of major search engines, AI overviews, and the prevalence of SEO spam demonstrate that centralized web gatekeeping is fundamentally flawed, driving a shift toward specialized search tools and peer-to-peer navigation. This movement questions whether a single corporation should control global web accessibility.