Dreame Upstages Trump Mobile with Flashy, Gem-Encrusted Concept Phones

Dreame’s pivot from vacuums to extravagant concept phones illustrates how non-functional 'vaporware' is being used as a high-stakes branding tool to outshine established celebrity tech ventures. By prioritizing extreme aesthetics and celebrity-studded events over actual specs, these companies are redefining tech launches as pure spectacle rather than product delivery.