SKT, 갤럭시 구매 고객에 식사권…포켓몬 카드 행사도

SK Telecom is strategically transforming its T World retail stores into lifestyle-oriented spaces by integrating diverse cross-industry partnerships with brands like Samsung Electronics and Pokemon Korea. This shift reflects a growing trend where telecommunications providers leverage high-value experiential rewards and local digital vouchers to drive offline traffic and strengthen customer retention in a saturated smartphone market.