SKT·KT·LGU+ 5G·LTE 통합요금제 출시…연령혜택 자동적용

South Korea's three major carriers are consolidating their fragmented rate plan offerings from 50-105 variants down to 16-18 simplified tiers, directly addressing consumer pain points around plan complexity and accessibility. By automating age-based benefits and guaranteeing unlimited data across tiers, providers are competing on experience rather than network generation. The move reflects broader industry maturation: as 5G coverage becomes universal, differentiation shifts to customer-centricity, simplified pricing, and expanded services like LG UPlus's 100+ country 5G roaming.