SKB, 지역뉴스에 AI 제작 접목…시청률·기사량·방문자 동반 상승

SK Broadband's B tv AI-Studio demonstrates how AI-powered automation can fundamentally transform regional media operations, enabling 24/7 news production with minimal staff while significantly improving viewership metrics. This case shows that AI isn't just about cost reduction—it's enabling content publishers to increase frequency and timeliness, which are core competitive advantages in the digital age. The ripple effects across both broadcast and digital channels highlight how automation can unlock new growth opportunities for traditionally under-resourced regional media outlets.