Mistral bets on ‘build-your-own AI’ as it takes on OpenAI, Anthropic in the enterprise

Mistral announced Mistral Forge at Nvidia GTC, a platform enabling enterprises to build custom AI models trained on their own data, differentiating from rivals by offering training from scratch rather than just fine-tuning or RAG. CEO Arthur Mensch says the company's enterprise focus is on track to surpass $1 billion in annual recurring revenue this year, positioning Mistral against OpenAI and Anthropic in the corporate AI market.