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LGU+, 이마트서 '알뜰폰플러스' 운영…오프라인 접점 확대

Why it matters

LG Uplus is bridging the gap between online-centric budget mobile services and traditional retail by establishing offline touchpoints within E-Mart. This strategic move lowers entry barriers for consumers who prefer face-to-face consultation while enhancing the market reach of small-to-medium MVNO partners.

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LG UplusE-MartMVNO PlusOffline expansionMVNOeSIM

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