ended5월 21일· 1 sources

KT엠모바일, 성균관대와 산학협력 프로젝트 성료

Why it matters

This collaboration showcases how MVNO providers are leveraging university partnerships to drive Gen Z-focused service innovation. By analyzing younger customers' actual behavior and needs in digital channels and eSIM roaming, KT M-mobile is implementing AI-powered personalization strategies to strengthen competitiveness in an increasingly demanding market.

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AI personalizationMVNOeSIMGen Zacademic collaboration

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