ended5월 26일· 1 sources
FTC Cracks Down on Cox Media's Fictional Surveillance Tech
사용자 폰 도청한다더니... Cox Media의 '공포 마케팅'에 FTC 철퇴
Why it matters
The FTC settlement reveals that Cox Media's touted 'Active Listening' technology was a marketing fabrication used to upsell common data broker lists. This highlights a new regulatory era where companies are held accountable for deceptive claims regarding invasive consumer surveillance, even if the technology doesn't actually exist.
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Cox MediaFTCActive ListeningAd TargetingData PrivacyVoice Data