Can Tinder Fix The Dating Landscape It Helped Ruin?

Tinder, under new CEO Spencer Rascoff, is launching a major rebrand with over a dozen new features—including Double Date, astrology mode, and an AI-powered Chemistry tool—aimed at shifting from swipe-driven engagement to meaningful social connections. The app, which once dominated online dating with 50 million users, has seen paying members drop 8 percent and now hopes AI and low-pressure features can restore trust and revitalize a dating culture many say it helped damage.