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From Rigid Chatbots to Intelligent Agents: The Future of Enterprise Customer Support

AI 에이전트, 챗봇의 한계를 뛰어넘다: Make.com으로 구현하는 지능형 고객 지원

Why it matters

Traditional chatbots relying on rigid scripts and keyword matching are becoming obsolete. Modern enterprises are shifting toward specialized AI agents that can intelligently route requests, dynamically retrieve real-time data through RAG, and handle complex workflows with minimal latency. This paradigm shift promises to reduce operational costs, improve response accuracy, and deliver more contextual customer experiences at enterprise scale.

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