AI는 이미지 못 읽는다…플래티어가 짚은 커머스 맹점[CMTS26]

The shift toward Agentic Commerce means AI agents, not just humans, are now the primary decision-makers in product discovery, rendering traditional image-heavy product pages obsolete. To remain competitive, brands must adopt structured data formats like JSON-LD and Generative Engine Optimization (GEO) to ensure their assets are readable and selectable by AI search engines.