삼성, 남미 갤럭시A에 스포티파이 얹는다…중저가폰 경쟁력 강화

Samsung is leveraging software value-added services like Spotify Premium to maintain its dominance in the highly competitive Latin American mid-range smartphone market. This move signals a strategic shift from hardware-centric competition to ecosystem-driven differentiation against rising Chinese manufacturers. It emphasizes how content partnerships are becoming crucial tools for retaining market share in price-sensitive regions.