ended5월 14일· 1 sources
[단독] 방미통위, 홈쇼핑 규제 대거 푼다…중기 편성 유연화·전용 T커머스 등 추진
Why it matters
This news reflects a significant policy shift to revitalize South Korea's home shopping industry, which is struggling with declining TV viewership, excessive distribution costs, and competition from e-commerce. The government's multi-pronged approach—including relaxed SME composition requirements, reduced screen restrictions for T-Commerce, and potential intervention in streaming fee disputes—signals recognition that outdated regulations are hindering industry competitiveness. These changes could reshape the broadcasting retail landscape and provide crucial relief for smaller businesses seeking alternative sales channels.
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Home ShoppingT-CommerceSMEDeregulationStreaming Fee