ended4월 21일· 1 sources

관광공사, '텍스트힙 X 로컬여행' 개최…전국109종 서체 전시

Why it matters

This exhibition leverages the 'Text-Hip' trend to transform regional typography into a unique medium for local tourism, showcasing how cultural aesthetics can effectively drive regional branding. By integrating interactive digital and physical experiences, it highlights a strategic shift where intellectual content consumption becomes a direct bridge to physical travel destinations.

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Text-HipLocal TypographyRegional BrandingHiKR GroundDigital Calligraphy

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